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Brand Kit & Guidelines

and HaloFi Brand Guidelines
Below you can find our HaloFi logos, icons, colors, as well as short text snippets. Feel free to use these on your own website, blog posts or press releases.

Tagline

Be your best financial self

Description

HaloFi helps you grow your wealth, step by step, with crypto. Whether you want to save regularly or hold onto your tokens for the long term, we've got you covered. Earn yield, badges, and more while completing our savings challenges. Hit your goals to get rewarded. Powered by smart contracts, HaloFi puts you in control of your future. Start your DeFi journey with HaloFi and become your best financial self today!

Description (short)

Grow wealth with crypto, earn rewards, badges & more. Save like a boss with HaloFi. We make personal finance fun. Be your best financial self!

Website

https://halofi.me

Logos

Preferably use the full logo, unless there is insufficient space. In that case, use the icons. Often, both rectangular, and square logos are provided.

For usage in a light theme (light background)

Colour

Rectangular (transparent background): Low res, High res, Vector Rectangular (white background): Low res Square (white background): Low res​
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rectangular logo
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square logo
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Black

Rectangular (transparent background): Low res, High res Square (transparent background): Low res Square (white background): Low res, Vector​
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For usage in a dark theme (dark background) or mixed context

White-on-blue

Rectangular: Low Res​
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The square option is typically good for profile pics on social media, or other profiles.
Square: Low res, Vector
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White-on-transparent
Rectangular: Low Res Square: Low Res, Vector​
​

Icons

Only to be used when there is not enough space for the full logo.

Colour

Square (transparent background): Low res, Vector Square (white background): Low res​
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​

Black

Square (transparent background): Low res, Vector Square (white background): Low res​
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​

White

Square (transparent background): Low res, Vector White on blue Square (blue background): Low res​

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Colors

Here are our main colors. They are used in eye catching and core part of our design. #465992, #72CBC3, #FFCC66, #FBA35A
As a general rule, we use grey-5 (#23272B)for headings and grey-4 (#454F58)for body text.
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Last modified 28d ago